In a retail landscape shaped by shifting consumer behaviour, digital transformation, and economic volatility, agility and intelligence are essential. RETAILATAM Business Solutions, a Latin American leader in retail tech solutions, consulting and analytics, is helping retailers and CPG manufacturers navigate this complexity with precision. Recognized with the Global Excellence Award 2025, the company is redefining how businesses across the region optimize performance, enhance shopper experience, and drive sustainable growth. We took a closer look at the company’s spectacular services below.
Regional Reach, Global Standards
Founded in 2018 and headquartered in Santiago, Chile, RETAILATAM operates across Chile, Argentina, Peru, Uruguay, Colombia, Ecuador, Costa Rica (Central America & Caribbean), and Mexico, with strategic partnerships in Brazil. The company’s mission is to deliver superior value through tailored solutions that support smarter decision-making—regardless of client size or budget.
Built on the values of innovation, teamwork, excellence, and integrity, RETAILATAM combines local market expertise with global best practices. Its vision is clear: to streamline retail operations across the value chain—from manufacturers to retailers to end consumers—by optimizing assortment, inventory, and execution.
Strategic Consulting with Measurable Impact
RETAILATAM offers a comprehensive suite of business consulting services and software solutions designed to turn strategy into execution. Its consulting practice focuses on category management, assortment and space optimization, and in-store execution. From planogram automation to space planning, the company ensures that every square meter of shelf space delivers maximum value.
Clients benefit from a hands-on approach that blends strategic insight with operational excellence, helping them build more profitable, shopper-centric retail environments.
Business Intelligence and AI-Driven Solutions
What sets RETAILATAM apart is its ability to leverage the power of data. Through customized dashboards, predictive models, and real-time analytics, the company enables its clients to make faster and smarter decisions. Their decision platforms seamlessly integrate with ERP systems and databases, offering tailored solutions such as:
- Automated planogram generation and execution
- Inventory and assortment performance analysis
- Assortment and Space optimisation
- Price monitoring and execution
- Promotional effectiveness tracking
- Shopper satisfaction analysis
- Planogram compliance monitoring
- Weekly / Daily BI scorecards (Perfect Store / Retailers B2B – Sell Out & Stock)
Positioning itself at the forefront of innovation, the company leverages artificial intelligence to solve the most pressing problems currently facing FMCG retailers and CPGs by automating tasks, applying intelligence to big data, and helping them make better decisions that lead to improved results.
This portfolio of solutions has been carefully built to address the concerns of RETAILATAM’s customers, who are typically challenged with the task of creating smarter operations, improving the customer experience, and optimising assortment and inventory. In a crowded market, the company stands out for this unique offering – the combination of AI-enabled decision-making platformers, software solutions, and business consulting services for retail operations. This is a crucial combination for the success of its clients, helping retailers and CPG manufacturers to execute market research, merchandising, space management, assortment optimisation, category management, shopper marketing, and business intelligence.
Category Growth and Shopper-Centric Execution
RETAILATAM’s approach to category growth is based on a deep understanding of shopper behaviour. The company works closely with clients to design and implement strategies that align with consumer needs, channel dynamics, and brand objectives. This has led to successful collaborations with industry leaders such as CENCOSUD, COCA-COLA, DIAGEO, and GA.MA Italy, where RETAILATAM’s solutions have improved shelf profitability, inventory alignment, and portfolio expansion.
Luis Valenzuela Contreras, Head of Management Control and Supply for GA.MA Chile, reported: “In the search for a strategic partner to generate the lifting and order of our stores, we chose RETAILATAM for its experience in the field. Today, we are generating better spaces, we have the ability to position the products with the best profitability on the shelves, and an inventory level that is in accordance with the directive of our board of directors.”
Barbara Marroquin, Manager of Category Management for Diageo Peru, wrote: “After having worked with several suppliers, we found RETAILATAM as the best option to develop Category Management with our clients, due to its high level of understanding of the shopper and versatility. We really enjoyed working with a team of high-performance professionals, who have the same sense of urgency as we do and who work with precise objectivity. Their versatility to understand various sales channels has allowed us to reach more customers and develop our portfolio much faster in strategic sales rooms.”
Award-Winning Excellence
RETAILATAM understands that open communication and healthy business relationships are key to retaining current clients while attracting new business. The company welcomes continuous feedback in client testimonials, making adjustments as needed to better meet expectations. This approach has been highly effective, allowing RETAILATAM to maintain its leadership position in the industry and earn the title of Best BPO Solutions Provider for Retail in South America 2025.
Contact Details
Contact: Daniel Sampietro
Company: Retailatam Business Solutions
Web Address: https://retailatam.com/
