© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - Festive Philanthropy: Five Tips to Gift Well
Posted 15th December 2022

Festive Philanthropy: Five Tips to Gift Well

In the midst of the plethora of challenges facing us all, those who are fortunate to have something to spare may be seeking ways to support causes close to their hearts this Christmas, the peak time for charitable giving. But with so many worthy causes, how do you go about gifting in the most effective way?

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

Festive Philanthropy: Five Tips to Gift Well

philanthropy

In the midst of the plethora of challenges facing us all, those who are fortunate to have something to spare may be seeking ways to support causes close to their hearts this Christmas, the peak time for charitable giving. But with so many worthy causes, how do you go about gifting in the most effective way? 

Philanthropy is a longer-term, more strategic approach to giving, aimed at addressing the underlying causes of problems facing our communities and wider society. It focuses on effective giving and maximising the impact of donations to ensure they are making a real difference for the organisations, as well as fulfilling the wishes of those giving the gifts.

Here, Andrew Evans, Philanthropy Adviser at Equilibrium Financial Planning shares his top tips for getting started with philanthropy and gifting well.

 

1. Identify the causes that matter most to you

With more than 170,000 registered charities in the UK and Wales alone, it’s not possible to support every cause. These charities do amazing work, which means that giving begins with identifying the causes that matter most to you and the organisations in which you feel your money is likely to have the greatest impact.

If you’re unsure of how to narrow down your areas of interest, think about what you want to achieve through giving and identify your objectives. You could also consider working with a philanthropy adviser who will help you to identify charities that align with your passions, interests and goals.

 

2. Do your research

Once you have compiled a list of organisations or causes that you’d like to support, take some time to do your research. This should include elements such as ensuring the organisation has a Charity Registration number. If it does you can visit the Charity Commission’s website to find out information such as who the charity’s trustees are, how muchsenior staff are paid and their published accounts.

It’s also worthwhile considering the size of the charity you want to donate to. Whilst gifting to large charities will make a difference, it’s important not to overlook smaller or newer charities that may be championing just as worthy causes. Your donation could make a much larger impact in a smaller charity with less scope for advertising budgets and fewer donors.

Similarly, you could research organisations nearby that are helping causes in your local area, enabling you to stay in regular contact and even see first-hand the difference that your money is making.

 

3. Consider a Donor Advised Fund

A Donor Advised Fund (DAF) is a charity that distributes funds in accordance with the wishes of those who make donations. It is simpler than setting up your own charitable foundation and allows you to plan donations over a prolonged period.

The money does not have to be donated straight away and can be invested by the DAF for capital growth or income, but it does attract relevant tax relief immediately. When you are ready to make a charitable gift from the fund, you ask the trustees of the DAF to make the donation. It is important to note that you cannot get the money back once it is placed into a DAF.

 

4. Know your tax benefits

Whilst the main goal of giving is to make a positive difference, it’s important to be aware of the benefits that gifting can provide to you as well. Charitable giving and philanthropy facilitate a range of tax benefits, including those related to inheritance tax.

Given the continued freeze of allowances, this is a consideration that is becoming relevant to an increasing number of households in the UK. This is because when you give money to charity your taxable income is reduced by the amount you chose to gift. For those earning between £50,000 – £60,000 or over £100,000, a charitable donation may mean your income falls below the tax threshold, meaning that valuable benefits can be retained or reinstated.

 

5. Go for Gift Aid

Gift Aid also has benefits for your tax bill, as well as for your chosen cause. For every £1 that you give, charities can claim 25p back from the government. If you are a higher-rate or additional-rate taxpayer, you can also claim back 20% or 25% of the donation respectively via a tax return.

Categories: Corporate Social Responsibility, News


You Might Also Like
Read Full PostRead - Eye Icon
The Communication Blueprint for a Seamless Merger and Acquisition
M&A
24/09/2025The Communication Blueprint for a Seamless Merger and Acquisition

Mergers and acquisitions (M&A) can be stressful for each company involved. Balance sheets must look positive, but leadership also deals with human livelihoods. Meshing two organizations means juggling people, assets and customers.

Read Full PostRead - Eye Icon
People at the Heart of Recruitment
Leadership
07/06/2017People at the Heart of Recruitment

Love Success, winner of the 2017 Best Female Owned Recruitment Agency - UK award, is the leading specialist recruitment agency in London, providing a comprehensive range of candidate and client services for businesses and individuals all over the UK. We spoke

Read Full PostRead - Eye Icon
Bridging the Divide Between Medicine and Law in Personal Injury Cases
Legal
26/01/2026Bridging the Divide Between Medicine and Law in Personal Injury Cases

Personal injury cases live in two very different worlds. On one side are medical providers focused on diagnosis, treatment, and recovery. On the other are attorneys are tasked with translating those injuries into legally defensible claims. When these worlds do

Read Full PostRead - Eye Icon
Eliminate Finance Constraints: 5 Ways Fintech Helps Support Start-ups
Innovation
14/08/2023Eliminate Finance Constraints: 5 Ways Fintech Helps Support Start-ups

From cyber security to banking management, fintech is a one-stop financial solution for startups. Eliminate financial constraints with fintech this time.

Read Full PostRead - Eye Icon
A True Insight Into Fashion Consumer Trends
Innovation
02/09/2022A True Insight Into Fashion Consumer Trends

As the Most Innovative Consumer Behaviour & Shopping Intelligence Platform – 2022, FashWire has an exceptional reputation to maintain.

Read Full PostRead - Eye Icon
Recommended Professionals
Leadership
10/01/2018Recommended Professionals

Aviation Selection Consultants (ASC) was set up with a mission to make psychometric and psychological assessments and employee wellbeing more accessible to all aviation companies, in particular for highly stressful jobs such as pilots and air traffic controlle

Read Full PostRead - Eye Icon
Artificial Intelligence: 3 Benefits for the Insurance Industry
News
03/08/2020Artificial Intelligence: 3 Benefits for the Insurance Industry

As the insurance sector competes to win market share, Henry Jinman at EBI.AI discusses three ways companies can benefit from the power of Artificial Intelligence.

Read Full PostRead - Eye Icon
A Notary for Your Diary – The Seal of Approval That Every Business Needs
Legal
22/01/2015A Notary for Your Diary – The Seal of Approval That Every Business Needs

With only 800 in the country, finding and accessing a Notary Public for England and Wales can take up valuable time and resources.

Read Full PostRead - Eye Icon
How to Lower Your Car Insurance Payments Fast
Finance
12/01/2023How to Lower Your Car Insurance Payments Fast

Everyone would like to lower the cost of their car insurance payments. However, not everybody actually looks at active ways to reduce the cost of their auto insurance. If that’s you, it’s time to change your ways. So, check out the following helpful advice



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow