© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - Festive Philanthropy: Five Tips to Gift Well
Posted 15th December 2022

Festive Philanthropy: Five Tips to Gift Well

In the midst of the plethora of challenges facing us all, those who are fortunate to have something to spare may be seeking ways to support causes close to their hearts this Christmas, the peak time for charitable giving. But with so many worthy causes, how do you go about gifting in the most effective way?

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

Festive Philanthropy: Five Tips to Gift Well

philanthropy

In the midst of the plethora of challenges facing us all, those who are fortunate to have something to spare may be seeking ways to support causes close to their hearts this Christmas, the peak time for charitable giving. But with so many worthy causes, how do you go about gifting in the most effective way? 

Philanthropy is a longer-term, more strategic approach to giving, aimed at addressing the underlying causes of problems facing our communities and wider society. It focuses on effective giving and maximising the impact of donations to ensure they are making a real difference for the organisations, as well as fulfilling the wishes of those giving the gifts.

Here, Andrew Evans, Philanthropy Adviser at Equilibrium Financial Planning shares his top tips for getting started with philanthropy and gifting well.

 

1. Identify the causes that matter most to you

With more than 170,000 registered charities in the UK and Wales alone, it’s not possible to support every cause. These charities do amazing work, which means that giving begins with identifying the causes that matter most to you and the organisations in which you feel your money is likely to have the greatest impact.

If you’re unsure of how to narrow down your areas of interest, think about what you want to achieve through giving and identify your objectives. You could also consider working with a philanthropy adviser who will help you to identify charities that align with your passions, interests and goals.

 

2. Do your research

Once you have compiled a list of organisations or causes that you’d like to support, take some time to do your research. This should include elements such as ensuring the organisation has a Charity Registration number. If it does you can visit the Charity Commission’s website to find out information such as who the charity’s trustees are, how muchsenior staff are paid and their published accounts.

It’s also worthwhile considering the size of the charity you want to donate to. Whilst gifting to large charities will make a difference, it’s important not to overlook smaller or newer charities that may be championing just as worthy causes. Your donation could make a much larger impact in a smaller charity with less scope for advertising budgets and fewer donors.

Similarly, you could research organisations nearby that are helping causes in your local area, enabling you to stay in regular contact and even see first-hand the difference that your money is making.

 

3. Consider a Donor Advised Fund

A Donor Advised Fund (DAF) is a charity that distributes funds in accordance with the wishes of those who make donations. It is simpler than setting up your own charitable foundation and allows you to plan donations over a prolonged period.

The money does not have to be donated straight away and can be invested by the DAF for capital growth or income, but it does attract relevant tax relief immediately. When you are ready to make a charitable gift from the fund, you ask the trustees of the DAF to make the donation. It is important to note that you cannot get the money back once it is placed into a DAF.

 

4. Know your tax benefits

Whilst the main goal of giving is to make a positive difference, it’s important to be aware of the benefits that gifting can provide to you as well. Charitable giving and philanthropy facilitate a range of tax benefits, including those related to inheritance tax.

Given the continued freeze of allowances, this is a consideration that is becoming relevant to an increasing number of households in the UK. This is because when you give money to charity your taxable income is reduced by the amount you chose to gift. For those earning between £50,000 – £60,000 or over £100,000, a charitable donation may mean your income falls below the tax threshold, meaning that valuable benefits can be retained or reinstated.

 

5. Go for Gift Aid

Gift Aid also has benefits for your tax bill, as well as for your chosen cause. For every £1 that you give, charities can claim 25p back from the government. If you are a higher-rate or additional-rate taxpayer, you can also claim back 20% or 25% of the donation respectively via a tax return.

Categories: Corporate Social Responsibility, News


You Might Also Like
Read Full PostRead - Eye Icon
Three Ways to Boost Your Business with Artificial Intelligence
Strategy
28/03/2023Three Ways to Boost Your Business with Artificial Intelligence

Artificial intelligence (AI) technology is either going to make the world better or it’s going to take over and render us obsolete. The former is more likely, but we can’t rule out the latter scenario, according to Elon Musk.

Read Full PostRead - Eye Icon
An Influential and Global Leader
Leadership
23/01/2018An Influential and Global Leader

Studio Legale Ichino Brugnatelli e Associati (Ichino Brugnatelli) is a wide-ranging Italian law firm, holding an outstanding reputation.

Read Full PostRead - Eye Icon
Building a Successful Upskilling Strategy
Strategy
21/12/2020Building a Successful Upskilling Strategy

How can businesses better support L&D in their organisations and build effective upskilling strategies to remain competitive?

Read Full PostRead - Eye Icon
TJP Advised TTTech Computer Technology AG on Capital Increase of €50 million
Finance
20/04/2015TJP Advised TTTech Computer Technology AG on Capital Increase of €50 million

TJP advised TTTech Computer Technology AG on capital increase of €50 million resulting in Infineon and GE Ventures investing in TTTech Computertechnik AG, the technology leader in robust networked safety controls.

Read Full PostRead - Eye Icon
Hogan Lovells Q2 2016 M&A Outlook
Legal
01/04/2016Hogan Lovells Q2 2016 M&A Outlook

On Mergers and Acquisitions David Gibbons, Partner, Global Head, Corporate Practice said that despite being off last year’s record pace, the M&A market continues to have a healthy outlook.

Read Full PostRead - Eye Icon
How to Start a Publishing Company: 8 Important Steps
News
09/08/2024How to Start a Publishing Company: 8 Important Steps

Creative freedom, increased clout, and potential profit. These three reasons to start your own publishing company may fuel your decision to take that step, but they do little to help you understand everything that goes into it. Writers who choose to self-publi

Read Full PostRead - Eye Icon
Executive Education: The Secret to Staying Ahead in Leadership
Leadership
04/09/2025Executive Education: The Secret to Staying Ahead in Leadership

Becoming a top leader in the corporate world does not guarantee continued success. There are always new leaders coming up and competition never gets easier. So, the key to maintaining your success and getting better is executive education. If you are thinking

Read Full PostRead - Eye Icon
An Intellectual Property Masterclass by Barbie
News
13/09/2023An Intellectual Property Masterclass by Barbie

You’d be forgiven for thinking that you’ve been living in a Barbie world in recent months. The famous Barbie doll and the Hollywood stars in the new Barbie film have been dominating our lives with inescapable headlines, film promotion activities, brand col

Read Full PostRead - Eye Icon
Planning to Sell or Exit a Business? Here’s What You Need to Know About Succession Planning
News
05/10/2023Planning to Sell or Exit a Business? Here’s What You Need to Know About Succession Planning

When considering exiting or selling your business, there are two key things to consider; succession planning and preparing your business for sale.



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow