© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities
Posted 14th March 2016

App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities

Today App Annie, the most trusted app data and insights platform, announced that it has acquired app marketing data company AppScotch to expand its technology capabilities.

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities
Image

Today App Annie, the most trusted app data and insights platform, announced that it has acquired app marketing data company AppScotch to expand its technology capabilities.

With San Francisco-headquartered AppScotch, this marks App Annie’s third acquisition in two years following the acquisition of Dutch firm Distimo in 2014 and the Canadian firm Mobidia in 2015. Following a recent funding round, this news strengthens App Annie’s position as the most trusted provider of app data and insights in today’s evolving app economy.

“Apps are changing the world, creating amazing opportunities for individuals and for businesses of all sizes. We help companies seize these opportunities. We are always looking for technologies and talent that enhance our products and mission,” commented Bertrand Schmitt, CEO & co-founder at App Annie. “The AppScotch team shares our passion for apps and has developed some exciting complementary technology. App Annie is developing its next wave of innovative products that clients will find invaluable in planning their app development and marketing strategies and this acquisition supports this development.”

App Annie delivers market data products tracking revenues, downloads, advertising, user metrics and consumer engagement for all leading apps. The next major release in App Annie’s Intelligence product suite will focus on adding new app advertising metrics to aid marketers in assessing and optimizing their marketing and creative strategies. App Annie continues its quest to bring more actionable data and transparency to companies to run better app businesses. Read more about the news at App Annie.

Categories: M&A


You Might Also Like
Read Full PostRead - Eye Icon
The Gold Standard of Art Investment: Understanding What Blue Chip Art Is?
News
29/08/2023The Gold Standard of Art Investment: Understanding What Blue Chip Art Is?

In the world of art investment, the term “blue chip art” is often used to refer to pieces that are considered exceptionally valuable and stable. Much like blue chip stocks in the financial market, blue chip art represents the gold standard of inves

Read Full PostRead - Eye Icon
Privée At The Pinnacle
Innovation
Read Full PostRead - Eye Icon
8 Ways to Elevate Your Customer Relationship Management System
News
20/09/20218 Ways to Elevate Your Customer Relationship Management System

Maintaining an excellent relationship with your customers is critical to increase your company's chance of success in today's fiercely competitive marketplace. Otherwise, unsatisfied clients will switch to your competitors for good. And that will lower your pr

Read Full PostRead - Eye Icon
HOMETAINMENT Acquires Nomad Chefs: A Scalable Business Model In The Culinary And Entertainment Industry
News
10/06/2024HOMETAINMENT Acquires Nomad Chefs: A Scalable Business Model In The Culinary And Entertainment Industry

HOMETAINMENT, the leading home and office entertainment and hospitality provider, has announced its acquisition of Nomad Chefs.

Read Full PostRead - Eye Icon
Making the Right Moves: M&A Success through Virtual Data Rooms
News
07/12/2023Making the Right Moves: M&A Success through Virtual Data Rooms

Whenever companies require M&A, they want to organize the process as well as possible. At its core, the M&A process is quite understandable and common in the business world, as it allows combining the capabilities of two companies into one new, more po

Read Full PostRead - Eye Icon
Breaking New Ground
Leadership
19/07/2019Breaking New Ground

Serafim Sotiriadis & Associates has the all-round knowledge of the law required to offer solutions for both legal and business issues in the spheres of bankruptcy and business restructuring law, commercial, civil, corporate and criminal law. Following his succ

Read Full PostRead - Eye Icon
Will the rise of cryptocurrencies make corporate fraud easier?
Finance
11/04/2018Will the rise of cryptocurrencies make corporate fraud easier?

It’s no exaggeration to say that 2017 was an historic year for cryptocurrencies.

Read Full PostRead - Eye Icon
Three Entrepreneurs Who Take Sustainability Seriously
Corporate Social Responsibility
15/11/2016Three Entrepreneurs Who Take Sustainability Seriously

In the past year, sustainability has been a growing topic of interest for businesses around the world. With the Paris Agreement fresh on people’s minds, environmental sustainability is no longer a thing of moral grounds, something simply to work towards in t

Read Full PostRead - Eye Icon
Securing Payroll Data: 10 Essential Strategies to Practice
News
17/08/2023Securing Payroll Data: 10 Essential Strategies to Practice

Payroll data is highly attractive to hackers due to its combination of sensitive personal and financial information. This type of data provides a goldmine of opportunities for cybercriminals to exploit for various malicious purposes.



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow