© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities
Posted 14th March 2016

App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities

Today App Annie, the most trusted app data and insights platform, announced that it has acquired app marketing data company AppScotch to expand its technology capabilities.

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities
Image

Today App Annie, the most trusted app data and insights platform, announced that it has acquired app marketing data company AppScotch to expand its technology capabilities.

With San Francisco-headquartered AppScotch, this marks App Annie’s third acquisition in two years following the acquisition of Dutch firm Distimo in 2014 and the Canadian firm Mobidia in 2015. Following a recent funding round, this news strengthens App Annie’s position as the most trusted provider of app data and insights in today’s evolving app economy.

“Apps are changing the world, creating amazing opportunities for individuals and for businesses of all sizes. We help companies seize these opportunities. We are always looking for technologies and talent that enhance our products and mission,” commented Bertrand Schmitt, CEO & co-founder at App Annie. “The AppScotch team shares our passion for apps and has developed some exciting complementary technology. App Annie is developing its next wave of innovative products that clients will find invaluable in planning their app development and marketing strategies and this acquisition supports this development.”

App Annie delivers market data products tracking revenues, downloads, advertising, user metrics and consumer engagement for all leading apps. The next major release in App Annie’s Intelligence product suite will focus on adding new app advertising metrics to aid marketers in assessing and optimizing their marketing and creative strategies. App Annie continues its quest to bring more actionable data and transparency to companies to run better app businesses. Read more about the news at App Annie.

Categories: M&A


You Might Also Like
Read Full PostRead - Eye Icon
The Pros and Cons of No Credit Check Loans: Is It the Right Choice for You?
News
06/11/2023The Pros and Cons of No Credit Check Loans: Is It the Right Choice for You?

If you’re facing a financial crunch or unexpected expenses in Australia, the idea of a no credit check loan might seem like a lifeline. These loans can be enticing due to their quick approval process, but they come with their own set of advantages and di

Read Full PostRead - Eye Icon
EBRD to Acquire a Stake of Around 20% Equity Stake in Ameriabank
Finance
21/01/2016EBRD to Acquire a Stake of Around 20% Equity Stake in Ameriabank

The European Bank for Reconstruction and Development (EBRD) is investing US$ 40 million in the acquisition of an equity stake in Ameriabank CJSC. This is the largest single-ticket equity deal the EBRD has signed in the region to date.

Read Full PostRead - Eye Icon
3 Ways to Grow Your Law Firm
Innovation
13/10/20203 Ways to Grow Your Law Firm

Like all businesses, law firms need to grow if they want to increase profitability. Whether it’s via expansion to new locations or through the acquisition of more clients, law firms must find viable ways to increase revenue if they want to achieve their grow

Read Full PostRead - Eye Icon
Agile. Integrated. Transformative.
Innovation
08/08/2022Agile. Integrated. Transformative.

Jesta I.S. is a global developer and supplier of integrated cloud-based software which is 100% focused on manufacturers, wholesalers, and retailers specializing in fashion apparel, footwear, housewares, and consumer discretionary industries.

Read Full PostRead - Eye Icon
The Many Changes & Challenges Headed For The Retail Banking Industry
News
01/02/2024The Many Changes & Challenges Headed For The Retail Banking Industry

Source – https://unsplash.com/photos/blue-and-white-unks-coffee-shop-signage-0O2Pp6-mOkY Over the course of this decade, the retail banking industry is set to witness more twists and turns than a rollercoaster at Six Flags. Plenty of changes, challenges,

Read Full PostRead - Eye Icon
How to Write a Grant Proposal For Non-Profit Projects
Legal
10/11/2022How to Write a Grant Proposal For Non-Profit Projects

Grant writing can be a daunting task. If you’ve never written a grant proposal before the idea of putting one together can be overwhelming. This article will cover the proposal writing process from start to finish, with tips and best practices along the way.

Read Full PostRead - Eye Icon
How to Conduct a Thorough Due Diligence Investigation for Your Business
News
05/04/2022How to Conduct a Thorough Due Diligence Investigation for Your Business

When you’re starting a new business, it’s important to do your due diligence and investigate all of your options. You need to make sure that you’re making the best decision for your company and not overlooking any potential problems. This blo

Read Full PostRead - Eye Icon
A Trademark  of Success
Leadership
29/09/2016A Trademark of Success

Based in New York, Frommer Lawrence & Haug LLP is a full-service Intellectual Property law firm.

Read Full PostRead - Eye Icon
Closing The Gender Gap In Cybersecurity Could Boost UK Economy By £12.6bn
Leadership
20/03/2020Closing The Gender Gap In Cybersecurity Could Boost UK Economy By £12.6bn

Increasing the number of women working in cybersecurity could boost the UK economy by £12.6 billion according to a new report from Tessian, the human layer security company. The report also reveals that closing the 24% gender pay gap in the UK cybersecurity i



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow