© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities
Posted 14th March 2016

App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities

Today App Annie, the most trusted app data and insights platform, announced that it has acquired app marketing data company AppScotch to expand its technology capabilities.

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities
Image

Today App Annie, the most trusted app data and insights platform, announced that it has acquired app marketing data company AppScotch to expand its technology capabilities.

With San Francisco-headquartered AppScotch, this marks App Annie’s third acquisition in two years following the acquisition of Dutch firm Distimo in 2014 and the Canadian firm Mobidia in 2015. Following a recent funding round, this news strengthens App Annie’s position as the most trusted provider of app data and insights in today’s evolving app economy.

“Apps are changing the world, creating amazing opportunities for individuals and for businesses of all sizes. We help companies seize these opportunities. We are always looking for technologies and talent that enhance our products and mission,” commented Bertrand Schmitt, CEO & co-founder at App Annie. “The AppScotch team shares our passion for apps and has developed some exciting complementary technology. App Annie is developing its next wave of innovative products that clients will find invaluable in planning their app development and marketing strategies and this acquisition supports this development.”

App Annie delivers market data products tracking revenues, downloads, advertising, user metrics and consumer engagement for all leading apps. The next major release in App Annie’s Intelligence product suite will focus on adding new app advertising metrics to aid marketers in assessing and optimizing their marketing and creative strategies. App Annie continues its quest to bring more actionable data and transparency to companies to run better app businesses. Read more about the news at App Annie.

Categories: M&A


You Might Also Like
Read Full PostRead - Eye Icon
DWF Advise Capita’s Acquisition of Pervasive Networks
Legal
30/07/2015DWF Advise Capita’s Acquisition of Pervasive Networks

DWF Advise Capita's Acquisition of Pervasive Networks

Read Full PostRead - Eye Icon
Scaling Your Brokerage Business in 2024: Adopting Trends from LATAM’s Fintech Revolution
News
08/04/2024Scaling Your Brokerage Business in 2024: Adopting Trends from LATAM’s Fintech Revolution

Source: Pexels.com If you’re looking to level up your connections and gain fresh perspectives, iFX EXPO events are the place to be! These educational conferences bring thousands of finance whizzes and trading titans together in major metro areas each yea

Read Full PostRead - Eye Icon
‘Productivity Puzzle’ Is a Red Herring for Our Austerity Damaged Economy, Says TUC
Finance
06/03/2015‘Productivity Puzzle’ Is a Red Herring for Our Austerity Damaged Economy, Says TUC

A new report, Productivity: no puzzle about it, published by the TUC, argues that there is a straightforward explanation for low productivity in the UK economy

Read Full PostRead - Eye Icon
Why Financial Literacy Is Significant In Business Endeavors
Finance
01/07/2021Why Financial Literacy Is Significant In Business Endeavors

Financial Literacy is a critical skill when it comes to business endeavors. Do you want to know why? These are the main and most logical reasons.

Read Full PostRead - Eye Icon
3 Ways to Realistically Finance Your Next Fix and Flip
News
28/07/20253 Ways to Realistically Finance Your Next Fix and Flip

3 Ways to Realistically Finance Your Next Fix and Flip Looking for your next fix and flip and want to know all your financing options? Don’t be so quick to hand your money over to the first lending solution you come across. You’ll want to make a st

Read Full PostRead - Eye Icon
Restructuring options for financially-distressed employers
Finance
17/03/2021Restructuring options for financially-distressed employers

Whilst support has been made available by the Government to assist employers, the pandemic has still seen huge numbers of job losses. The pain has been felt in all sectors. So, what restructuring options are available for directors to consider in the hope of r

Read Full PostRead - Eye Icon
Association for International Arbitration and Upcoming Events
Legal
01/05/2015Association for International Arbitration and Upcoming Events

The Association for International Arbitration (AIA) is a non-profit organization open to all those interested in Alternative Dispute Resolution (ADR), irrespective of nationality and level of experience.

Read Full PostRead - Eye Icon
How to Decide Whether an MSP is Right for Your Business
Innovation
11/01/2023How to Decide Whether an MSP is Right for Your Business

You might have heard the term "MSP" used in conversation, or seen it in the news and wondered what it's all about. In the below article, we'll discuss what a managed service provider (MSP) is, how they can help your business and the steps you should consider t

Read Full PostRead - Eye Icon
Growth in UK M&A Appetite – a Risky Business?
Innovation
29/02/2016Growth in UK M&A Appetite – a Risky Business?

KPMG forecasts published in September 2015 projected that appetite for M&A deals in the UK over the next 12 months would outstrip both the US and the rest of Europe (with appetite in the UK.



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow