© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities
Posted 14th March 2016

App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities

Today App Annie, the most trusted app data and insights platform, announced that it has acquired app marketing data company AppScotch to expand its technology capabilities.

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

App Annie Acquires Marketing Data Company AppScotch, Expands Technology Capabilities
Image

Today App Annie, the most trusted app data and insights platform, announced that it has acquired app marketing data company AppScotch to expand its technology capabilities.

With San Francisco-headquartered AppScotch, this marks App Annie’s third acquisition in two years following the acquisition of Dutch firm Distimo in 2014 and the Canadian firm Mobidia in 2015. Following a recent funding round, this news strengthens App Annie’s position as the most trusted provider of app data and insights in today’s evolving app economy.

“Apps are changing the world, creating amazing opportunities for individuals and for businesses of all sizes. We help companies seize these opportunities. We are always looking for technologies and talent that enhance our products and mission,” commented Bertrand Schmitt, CEO & co-founder at App Annie. “The AppScotch team shares our passion for apps and has developed some exciting complementary technology. App Annie is developing its next wave of innovative products that clients will find invaluable in planning their app development and marketing strategies and this acquisition supports this development.”

App Annie delivers market data products tracking revenues, downloads, advertising, user metrics and consumer engagement for all leading apps. The next major release in App Annie’s Intelligence product suite will focus on adding new app advertising metrics to aid marketers in assessing and optimizing their marketing and creative strategies. App Annie continues its quest to bring more actionable data and transparency to companies to run better app businesses. Read more about the news at App Annie.

Categories: M&A


You Might Also Like
Read Full PostRead - Eye Icon
5 Financial Tips to Consider When Starting a Box Truck Company
News
13/02/20235 Financial Tips to Consider When Starting a Box Truck Company

Even today, the bulk of commercial transportation takes place via roads. In the US, there’s an estimate that about 70% of products get delivered by trucks. Therefore, starting a box truck company is a lucrative idea in 2023.

Read Full PostRead - Eye Icon
6 Common Issues With Medical Billing — and How to Overcome Them in Your Business
Innovation
15/05/20236 Common Issues With Medical Billing — and How to Overcome Them in Your Business

Running a medical billing business can be an incredibly rewarding endeavour, but it is not without its challenges. Every day, healthcare businesses face complex and ever-changing regulations that must be navigated to ensure accurate payments for services rende

Read Full PostRead - Eye Icon
Italian Firm Finds International Success
Legal
22/03/2020Italian Firm Finds International Success

The intricacies of law can lead some companies to become specialists in their specific geographic areas, but it can also inspire businesses to look further afield for ways in which to operate and innovate. One of the firms that sees innovation as essential is

Read Full PostRead - Eye Icon
Personal Loans Vs. Credit Cards: What You Should Know
News
12/09/2024Personal Loans Vs. Credit Cards: What You Should Know

While often ignored, choosing the right borrowing option is critical when managing personal finances. Personal loans and credit cards are the most preferred financial tools. They serve different purposes and distinctly affect your financial health. Be it to fu

Read Full PostRead - Eye Icon
MacBook Security: How to Securely Use Company Data on a MacBook?
Innovation
15/01/2024MacBook Security: How to Securely Use Company Data on a MacBook?

Online safety is a big concern for everyone – employees, and companies. Hackers are always on the lookout for vulnerabilities that can make their work easier by helping them access a computer. Here are the best ways you can prevent it from happening.

Read Full PostRead - Eye Icon
The Role of Private Detectives in UK Employment Dispute Resolutions
News
04/08/2025The Role of Private Detectives in UK Employment Dispute Resolutions

The Role of Private Detectives in UK Employment Dispute Resolutions You caught your employee working from home at the beach again? Yeah, that’s not only you. In this era of hybrid work culture, it is not always simple to see the truth behind workplace pr

Read Full PostRead - Eye Icon
The Global Tax [r]Evolution
Finance
14/10/2015The Global Tax [r]Evolution

One of the consequences of operating in an increasingly globalised and digitalised world, is that borders blur and taxing rights between countries become a hotly contested topic.

Read Full PostRead - Eye Icon
Businesses That Help Boost the Circular Economy
Corporate Social Responsibility
20/01/2022Businesses That Help Boost the Circular Economy

Here, we explore businesses that were created with reusing and recycling as their core purpose and why they’re important for the wellbeing of the environment.

Read Full PostRead - Eye Icon
Scaling Up for a Sustainable and Innovative Economy
News
13/01/2025Scaling Up for a Sustainable and Innovative Economy

Scale-ups, a high-growth subset of small and medium-sized enterprises (SMEs), are economic powerhouses that wield significant influence far beyond their relatively small number.



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow