© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - ‘Advice Gap’ Revealed as More Than Half of British Adults Fail to Seek Financial Help
Posted 26th March 2015

‘Advice Gap’ Revealed as More Than Half of British Adults Fail to Seek Financial Help

A majority of British adults are falling through an 'advice gap' by not making use of financial advisers, according to new research from unbiased.co.uk and MetLife.

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

‘Advice Gap’ Revealed as More Than Half of British Adults Fail to Seek Financial Help
Image

‘Advice Gap’ Revealed as More Than Half of British Adults Fail to Seek Financial Help

A majority of British adults are falling through an ‘advice gap’ by not making use of financial advisers, according to new research from unbiased.co.uk and MetLife.

The research also reveals that those who do use advisers are often failing to seek advice about the most important issues. The 2015 Value of Advice research indicates a growing financial awareness among the younger generation, with many actively seeking advice, but also shows that a large proportion of adults are still unadvised for the most crucial stages of life.

MetLife and unbiased.co.uk asked professional financial advisers to rank the most important areas on which consumers should be seeking advice. Retirement decisions (93%) emerged as the number one priority, followed by other later life issues such as long term care and critical illness cover**. However, when Brits were asked what they had sought advice for, mortgages (14%) and life insurance (13%) came out on top, with only 12% having sought advice for their retirement planning*.

The largest mismatch in priorities is on inheritance tax (IHT). Only one in 20 Brits (5%) has sought advice on IHT, yet advisers say it is second only to retirement as the most crucial area in which to seek professional advice.
The Value of Advice research has revealed that the younger generation is becoming increasingly engaged with their financial future. Those in their 30s (52%) are the most likely to have sought advice, while more than one in four (27%) of people in their 20s who have not already sought advice plan to do so in the future. By contrast the over-60s, despite being the closest to retirement, are the least likely age group to have taken financial advice in their lifetimes, with only 36% having done so.

This is particularly significant given the view from advisers listed on unbiased.co.uk, who say the best time to seek retirement planning advice is actually 40 years before retirement, in terms of the potential increase in income.
Karen Barrett, Chief Executive of unbiased.co.uk, comments: “Here we are actually seeing two advice gaps – the number of people who never consult a financial adviser, but also the perception in people’s minds about which financial issues are the most important in the longer term.

Most who seek advice do so when buying a property, because they recognise that it’s a massive undertaking that affects them today, as well as for a long time to come. What consumers aren’t seeing so clearly are the even longer term issues, most notably retirement and inheritance, which could have an even greater impact. It’s great to see younger people becoming more engaged with their finances, but many could still benefit from seeking help with their finances. Some may still suffer from a narrow outlook. A fuller understanding of the value of advice could make a huge difference both in the future and right now.”

Simon Massey, Wealth Management Director at MetLife, comments: “It might sound strange to plan for retirement not long after you’ve started your career, but by doing so younger people can put themselves at an enormous advantage later on. So it’s great to see that younger people are becoming more engaged, although there’s clearly still a long way to go. The advice gap remains a concern for people of all ages, and I’d encourage everyone to review their financial goals and think seriously about how to achieve them.

Women still behind with financial planning

The research also revealed that women are less likely than men to seek professional financial advice across all areas of finances, with only 7% of women having already taken professional advice to help them plan for retirement, compared to 16% of men. Furthermore, 34% of women who have not already sought financial advice say they would never seek professional financial advice, and only 12% say they do plan to seek advice in the future.

Karen Barrett added: “There’s no reason why women should be less focused on their finances. Yes, there is still wage and employment inequality, but if anything this makes a stronger case for women to seek professional advice on their finances, and in particular their retirement planning. It’s not the case that only those with large pension pots can benefit from advice, and over a third of advisers on unbiased.co.uk say they advise on pension pots of less than £25,000. The other point to remember is that it’s never too late – at-retirement advice is consider by advisers to be the most crucial of all, so there’s no such thing as having missed the advice boat!”

Categories: Finance


You Might Also Like
Read Full PostRead - Eye Icon
The Growth of the Aviation Industry: A Sector Soaring High
Leadership
03/12/2015The Growth of the Aviation Industry: A Sector Soaring High

Lee and Li is the largest law firm in Taiwan providing a full range of legal services to clients. Senior Counsellor Patricia Lin and Associate Partner Mark Yu talk us through the firm’s work and how they have maintained their place at the top of Taiwan’s l

Read Full PostRead - Eye Icon
Spend Less, Get More Customers
News
24/08/2021Spend Less, Get More Customers

Are you tired of relying on just one or two techniques for building your customer base and expanding email lists? Here are a few methods for acquiring new customers, no matter what line of business you're in.

Read Full PostRead - Eye Icon
Reasons for LTD Claim Denials for Covid-19 Long Haulers
Legal
27/09/2021Reasons for LTD Claim Denials for Covid-19 Long Haulers

Covid-19 rapidly spread across the world and became a global pandemic. Hundreds of millions of people became infected, with millions being forced to take a leave of absence from their jobs due to symptoms.

Read Full PostRead - Eye Icon
Low-Temperature Refrigeration Systems Based on Hydrocarbon Mixtures
Technology
25/05/2026Low-Temperature Refrigeration Systems Based on Hydrocarbon Mixtures

Low-temperature refrigeration is a critical requirement in multiple industrial sectors, including chemical processing, cryogenic applications, food storage, and specialised manufacturing environments. As operating temperatures decrease, the selection of refrig

Read Full PostRead - Eye Icon
9 Benefits of Starting a Business Abroad
Innovation
28/04/20209 Benefits of Starting a Business Abroad

Most businesses strive for growth. This growth means different things to different organizations. However, some include taking the next step to global distribution. There are a few opportunities available for businesses looking to start a business abroad or ex

Read Full PostRead - Eye Icon
How Debt Impacts Climate Disasters
Finance
16/05/2023How Debt Impacts Climate Disasters

Most of the countries that are vulnerable to climate disasters are also struggling with debt, which is making it harder for them to respond effectively to climate-related emergencies.

Read Full PostRead - Eye Icon
Surge in IT Security Measures Anticipated in 2015
Strategy
24/02/2015Surge in IT Security Measures Anticipated in 2015

Survey shows employee training is a top priority for CIOs in protecting company information

Read Full PostRead - Eye Icon
Redmayne-Bentley Acquisition of Havelock Hunter
M&A
31/07/2015Redmayne-Bentley Acquisition of Havelock Hunter

Redmayne-Bentley Acquisition of Havelock Hunter

Read Full PostRead - Eye Icon
Donating Office Furniture And Items: A Business Owner’s Guide
Corporate Social Responsibility
23/03/2023Donating Office Furniture And Items: A Business Owner’s Guide

Donating office items and furniture provides multiple business benefits. These usable items often help non-profit organisations save on operational costs or pay it forward by helping needy families.



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow