© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - ‘Advice Gap’ Revealed as More Than Half of British Adults Fail to Seek Financial Help
Posted 26th March 2015

‘Advice Gap’ Revealed as More Than Half of British Adults Fail to Seek Financial Help

A majority of British adults are falling through an 'advice gap' by not making use of financial advisers, according to new research from unbiased.co.uk and MetLife.

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

‘Advice Gap’ Revealed as More Than Half of British Adults Fail to Seek Financial Help
Image

‘Advice Gap’ Revealed as More Than Half of British Adults Fail to Seek Financial Help

A majority of British adults are falling through an ‘advice gap’ by not making use of financial advisers, according to new research from unbiased.co.uk and MetLife.

The research also reveals that those who do use advisers are often failing to seek advice about the most important issues. The 2015 Value of Advice research indicates a growing financial awareness among the younger generation, with many actively seeking advice, but also shows that a large proportion of adults are still unadvised for the most crucial stages of life.

MetLife and unbiased.co.uk asked professional financial advisers to rank the most important areas on which consumers should be seeking advice. Retirement decisions (93%) emerged as the number one priority, followed by other later life issues such as long term care and critical illness cover**. However, when Brits were asked what they had sought advice for, mortgages (14%) and life insurance (13%) came out on top, with only 12% having sought advice for their retirement planning*.

The largest mismatch in priorities is on inheritance tax (IHT). Only one in 20 Brits (5%) has sought advice on IHT, yet advisers say it is second only to retirement as the most crucial area in which to seek professional advice.
The Value of Advice research has revealed that the younger generation is becoming increasingly engaged with their financial future. Those in their 30s (52%) are the most likely to have sought advice, while more than one in four (27%) of people in their 20s who have not already sought advice plan to do so in the future. By contrast the over-60s, despite being the closest to retirement, are the least likely age group to have taken financial advice in their lifetimes, with only 36% having done so.

This is particularly significant given the view from advisers listed on unbiased.co.uk, who say the best time to seek retirement planning advice is actually 40 years before retirement, in terms of the potential increase in income.
Karen Barrett, Chief Executive of unbiased.co.uk, comments: “Here we are actually seeing two advice gaps – the number of people who never consult a financial adviser, but also the perception in people’s minds about which financial issues are the most important in the longer term.

Most who seek advice do so when buying a property, because they recognise that it’s a massive undertaking that affects them today, as well as for a long time to come. What consumers aren’t seeing so clearly are the even longer term issues, most notably retirement and inheritance, which could have an even greater impact. It’s great to see younger people becoming more engaged with their finances, but many could still benefit from seeking help with their finances. Some may still suffer from a narrow outlook. A fuller understanding of the value of advice could make a huge difference both in the future and right now.”

Simon Massey, Wealth Management Director at MetLife, comments: “It might sound strange to plan for retirement not long after you’ve started your career, but by doing so younger people can put themselves at an enormous advantage later on. So it’s great to see that younger people are becoming more engaged, although there’s clearly still a long way to go. The advice gap remains a concern for people of all ages, and I’d encourage everyone to review their financial goals and think seriously about how to achieve them.

Women still behind with financial planning

The research also revealed that women are less likely than men to seek professional financial advice across all areas of finances, with only 7% of women having already taken professional advice to help them plan for retirement, compared to 16% of men. Furthermore, 34% of women who have not already sought financial advice say they would never seek professional financial advice, and only 12% say they do plan to seek advice in the future.

Karen Barrett added: “There’s no reason why women should be less focused on their finances. Yes, there is still wage and employment inequality, but if anything this makes a stronger case for women to seek professional advice on their finances, and in particular their retirement planning. It’s not the case that only those with large pension pots can benefit from advice, and over a third of advisers on unbiased.co.uk say they advise on pension pots of less than £25,000. The other point to remember is that it’s never too late – at-retirement advice is consider by advisers to be the most crucial of all, so there’s no such thing as having missed the advice boat!”

Categories: Finance


You Might Also Like
Read Full PostRead - Eye Icon
Alternative Assets No Longer Considered Alternative
Finance
22/07/2015Alternative Assets No Longer Considered Alternative

Alternative Assets No Longer Considered Alternative

Read Full PostRead - Eye Icon
How to Develop Strategic Partnerships in the Home Improvement Industry
News
05/05/2023How to Develop Strategic Partnerships in the Home Improvement Industry

Every industry niche has opportunities within it for organizations to join forces and benefit from building a business partnership together.

Read Full PostRead - Eye Icon
Why the Project Management Sector Needs a Shake-Up
Innovation
29/10/2024Why the Project Management Sector Needs a Shake-Up

Failing projects result in wasted resources, time and increased risk for companies. They negatively impact staff, customers and clients, costing businesses dearly.

Read Full PostRead - Eye Icon
Hillarys transforms contact centre operations with IPI
Finance
08/10/2019Hillarys transforms contact centre operations with IPI

Contact centre enhancements save £500K in first year, reduce attrition rates, boost customer experience and employee engagement as part of programme of digital transformation.

Read Full PostRead - Eye Icon
Pioneering UK Startup Unveils Smart Technology That Could Save Billions Of Litres Of Water A Year
Corporate Social Responsibility
12/06/2024Pioneering UK Startup Unveils Smart Technology That Could Save Billions Of Litres Of Water A Year

Showerkap, a UK tech startup, has designed the world’s first water management system that enables organisations to monitor and conserve water usage, while also nudging users to make more eco-friendly decisions that reduce water consumption, carbon emissions

Read Full PostRead - Eye Icon
Most Innovative Medical Device Manufacturer 2024 – Southern California, MedTech CEO of the Year 2024 (California): Perry Brunette
Innovation
28/05/2024Most Innovative Medical Device Manufacturer 2024 – Southern California, MedTech CEO of the Year 2024 (California): Perry Brunette

In the healthcare sector, Artificial Intelligence (AI) continues to prove itself a true gamechanger, whether used to organise patient data or in the form of robots to assist in surgery

Read Full PostRead - Eye Icon
CEO of the Year, Germany
Innovation
29/02/2016CEO of the Year, Germany

Linguatec develops and markets leading edge language technology solutions for Machine Translation, Automatic Speech Recognition and Speech Synthesis.

Read Full PostRead - Eye Icon
How Smart Technologies Are Transforming Industrial Workspaces Safely and Efficiently
News
26/02/2026How Smart Technologies Are Transforming Industrial Workspaces Safely and Efficiently

Operations directors, EHS managers, and facility leaders in traditional industrial environments are running into the same wall: the impact of outdated industrial technology makes everyday decisions slower, riskier, and harder to standardize.

Read Full PostRead - Eye Icon
MUFG Investor Services to Acquire Capital Analytics from Neuberger Berman
Finance
04/02/2016MUFG Investor Services to Acquire Capital Analytics from Neuberger Berman

MUFG Investor Services, the global asset servicing group of Mitsubishi UFJ Financial Group, has reached an agreement with Neuberger Berman, one of the world’s leading private, employee-owned investment managers, to acquire its private equity fund administrat



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow