© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - Research Shows Many Users Do Nothing to Protect Their Smart Devices
Posted 4th August 2021

Research Shows Many Users Do Nothing to Protect Their Smart Devices

New research by the leading cybersecurity solution NordVPN shows that users don’t take the security of their IoT devices seriously. Almost 88% of people have some kind of IoT device in their household. However, some of them take very little action against the risks, with almost 1 in 6 taking no measures to protect the devices.

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

Research Shows Many Users Do Nothing to Protect Their Smart Devices

Protect Devices

Almost 88% of people have some kind of IoT device in their household

New research by the leading cybersecurity solution NordVPN shows that users don’t take the security of their IoT devices seriously. Almost 88% of people have some kind of IoT device in their household. However, some of them take very little action against the risks, with almost 1 in 6 taking no measures to protect the devices.

“As the research shows, the more devices people own, the more vulnerable they usually are. Manufacturers surely have to take responsibility for the safety of their products, but users play a big part in their own cybersecurity,” digital privacy expert at NordVPN Daniel Markuson comments.

The survey on IoT devices also showed what cybersecurity habits people in different countries lack, what smart devices they usually purchase, and who, in their opinion, should be responsible for keeping those devices protected.

 

What is the problem with IoT devices?

IoT devices, by their very nature, collect and send information. This might be done securely and for a specific purpose, such as an encrypted message to tell your heating to turn off. But it might also be leaky, either through bad encryption (or none at all) or through giving away extra information. For example, the internet-connected camera on your front door might let you know when a visitor is there, but, if someone else is watching, it could also reveal when the house is empty, or when children are home alone. In 2020, dozens of Amazon Rings were hacked, resulting in a lawsuit against the company.

“IoT device makers are in a rush to sell the gadgets as quickly as possible. This means that they are shipping them out with the minimum features required for them to function, shortening the development process and cutting costs as much as possible. This is great for device makers, but horrible news for consumers. When things are rushed, they leave huge gaps in security,” Daniel Markuson adds.

User behavior is just one extra aspect of a potential security vulnerability in light of all the technical and structural issues. Still, there are often simple steps we can all take to improve the security of the devices and networks in our homes or offices.

 

People actively use IoT devices but don’t protect them enough

Overall, the vast majority of us have some kind of IoT or connected devices in our homes, even if it’s just a router. In fact, only 12.3% of the people surveyed did not have any of the listed devices. The UK saw the most prolific use of IoT devices, with only 5% of people saying they had none of the devices in their homes. But they also took the least action against the risks, with almost 1 in 5 taking no measures to protect them. 

It’s not just people in the UK who need to improve their habits. The US showed similar results, with 17% of people with IoT devices taking no protective measures. People in the Netherlands and Canada had the best devices-to-behaviors ratio, although France scored well mostly by having much fewer devices (only 77%).

 

What can be done to protect the privacy of IoT devices?

41% of users think that manufacturers should be responsible for the safety of the devices they produce, while 56% see it as their own responsibility. The research shows that the main vulnerabilities users are worried about are deprecation (76%), followed closely by privacy issues (75%)  and design problems (particularly encryption) (75%).

 

Daniel Markuson provides some tips for all IoT device owners:

  • Look into the privacy issues associated with the devices you purchase. Review tech sites that dig into privacy and security issues or buy devices certified by organizations like ioXt.
  • Read the privacy policy and other terms and conditions.
  • Create sophisticated passwords. Use a secure password manager, like NordPass, in case you forget passwords easily.
  • Keep devices patched and up to date. Check if your devices update automatically, and, if not, make sure they are running the latest firmware.
  • Turn off features you don’t use. Having unused features running in the background opens up unnecessary vulnerabilities or privacy issues.
  • Install VPN on your router. As International VPN day (August 19) is approaching, it is important to highlight its part in protecting our homes’ security. VPNs can help prevent man-in-the-middle attacks by encrypting your traffic, covering many of the issues with poor encryption on IoT devices.

You will find more information on possible vulnerabilities and the ways to be protected on NordVPN’s  research page.

Categories: Innovation, News


You Might Also Like
Read Full PostRead - Eye Icon
UK IFA M&A Booms as Private Equity Keeps the Deals Rolling Into 2025
Finance
29/04/2025UK IFA M&A Booms as Private Equity Keeps the Deals Rolling Into 2025

Private equity-driven M&A activity in the IFA sector surged in the UK in 2024, despite economic and regulatory headwinds, with strong valuations expected to sustain momentum into 2025. 

Read Full PostRead - Eye Icon
How Warranties Improve Customer Service
News
24/02/2023How Warranties Improve Customer Service

Any business that sells high-value products should offer a warranty with each purchase to consumers. There are a few reasons why warranties are beneficial for both businesses and consumers, and you should find that it helps to increase sales for any high-value

Read Full PostRead - Eye Icon
Helsingborg-Helsingør route
Finance
19/03/2015Helsingborg-Helsingør route

First State Investments has reached financial close for its acquisition of the Helsingborg - Helsingør ferry route, raising about €230 million ($261 million) equivalent of debt from three commercial banks and a debt fund. A joint-venture between ferry opera

Read Full PostRead - Eye Icon
AI at Work: It’s Here and It’s Working, Whether You Know It or Not
Innovation
01/11/2023AI at Work: It’s Here and It’s Working, Whether You Know It or Not

Don’t call it a takeover, AI’s been here for years. A new global study from HR, payroll, and workforce management software provider UKG reveals that many people use AI daily both at home and at work, and it’s already making millions of jobs easier — em

Read Full PostRead - Eye Icon
Adcorp acquires Dare Holdings for R280m
Finance
06/05/2015Adcorp acquires Dare Holdings for R280m

JSE-listed Adcorp holdings has announced its acquisition of specialist oil and gas workforce recruiter, Dare Holdings, for an estimated A$30m (about R280m), as it seeks to expand into Africa.

Read Full PostRead - Eye Icon
Corporate Social Responsibility: Accountability Measures Against Traffic Incidents
Corporate Social Responsibility
26/07/2024Corporate Social Responsibility: Accountability Measures Against Traffic Incidents

Corporate Social Responsibility (CSR) involves businesses taking responsibility for their impact on society. It encompasses environmental efforts, ethical practices, philanthropy, and economic growth to ensure a positive contribution to the community.

Read Full PostRead - Eye Icon
GBST Honoured as Financial Service Software Supplier of the Year – UK
Finance
29/06/2015GBST Honoured as Financial Service Software Supplier of the Year – UK

United Kingdom, 8th June 2015 – GBST Holdings Limited (ASX: GBT) (GBST), a global provider of securities transaction and fund administration software for the financial services industry, were recognised with the “Financial Service Software Supplier of the

Read Full PostRead - Eye Icon
Lear Capital on Gold’s Role as a Hedging Mechanism Amid Stock Market Declines
News
09/05/2025Lear Capital on Gold’s Role as a Hedging Mechanism Amid Stock Market Declines

Gold continues to demonstrate its enduring value as a hedge in 2025, with prices reaching historic highs amid increasing market volatility and economic uncertainty. The precious metal’s recent performance has reaffirmed its reputation as an important div

Read Full PostRead - Eye Icon
6 Ways You Can Track Employee Hours Online
Strategy
18/01/20216 Ways You Can Track Employee Hours Online

Employee tracking provides accurate logging of employee hours, giving smarter insights not only into projected labor costs but also into employee efficiency and productivity. Accurate employee hours allow employers to generate more accurate payroll numbers to



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow