© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - Research Shows Many Users Do Nothing to Protect Their Smart Devices
Posted 4th August 2021

Research Shows Many Users Do Nothing to Protect Their Smart Devices

New research by the leading cybersecurity solution NordVPN shows that users don’t take the security of their IoT devices seriously. Almost 88% of people have some kind of IoT device in their household. However, some of them take very little action against the risks, with almost 1 in 6 taking no measures to protect the devices.

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

Research Shows Many Users Do Nothing to Protect Their Smart Devices

Protect Devices

Almost 88% of people have some kind of IoT device in their household

New research by the leading cybersecurity solution NordVPN shows that users don’t take the security of their IoT devices seriously. Almost 88% of people have some kind of IoT device in their household. However, some of them take very little action against the risks, with almost 1 in 6 taking no measures to protect the devices.

“As the research shows, the more devices people own, the more vulnerable they usually are. Manufacturers surely have to take responsibility for the safety of their products, but users play a big part in their own cybersecurity,” digital privacy expert at NordVPN Daniel Markuson comments.

The survey on IoT devices also showed what cybersecurity habits people in different countries lack, what smart devices they usually purchase, and who, in their opinion, should be responsible for keeping those devices protected.

 

What is the problem with IoT devices?

IoT devices, by their very nature, collect and send information. This might be done securely and for a specific purpose, such as an encrypted message to tell your heating to turn off. But it might also be leaky, either through bad encryption (or none at all) or through giving away extra information. For example, the internet-connected camera on your front door might let you know when a visitor is there, but, if someone else is watching, it could also reveal when the house is empty, or when children are home alone. In 2020, dozens of Amazon Rings were hacked, resulting in a lawsuit against the company.

“IoT device makers are in a rush to sell the gadgets as quickly as possible. This means that they are shipping them out with the minimum features required for them to function, shortening the development process and cutting costs as much as possible. This is great for device makers, but horrible news for consumers. When things are rushed, they leave huge gaps in security,” Daniel Markuson adds.

User behavior is just one extra aspect of a potential security vulnerability in light of all the technical and structural issues. Still, there are often simple steps we can all take to improve the security of the devices and networks in our homes or offices.

 

People actively use IoT devices but don’t protect them enough

Overall, the vast majority of us have some kind of IoT or connected devices in our homes, even if it’s just a router. In fact, only 12.3% of the people surveyed did not have any of the listed devices. The UK saw the most prolific use of IoT devices, with only 5% of people saying they had none of the devices in their homes. But they also took the least action against the risks, with almost 1 in 5 taking no measures to protect them. 

It’s not just people in the UK who need to improve their habits. The US showed similar results, with 17% of people with IoT devices taking no protective measures. People in the Netherlands and Canada had the best devices-to-behaviors ratio, although France scored well mostly by having much fewer devices (only 77%).

 

What can be done to protect the privacy of IoT devices?

41% of users think that manufacturers should be responsible for the safety of the devices they produce, while 56% see it as their own responsibility. The research shows that the main vulnerabilities users are worried about are deprecation (76%), followed closely by privacy issues (75%)  and design problems (particularly encryption) (75%).

 

Daniel Markuson provides some tips for all IoT device owners:

  • Look into the privacy issues associated with the devices you purchase. Review tech sites that dig into privacy and security issues or buy devices certified by organizations like ioXt.
  • Read the privacy policy and other terms and conditions.
  • Create sophisticated passwords. Use a secure password manager, like NordPass, in case you forget passwords easily.
  • Keep devices patched and up to date. Check if your devices update automatically, and, if not, make sure they are running the latest firmware.
  • Turn off features you don’t use. Having unused features running in the background opens up unnecessary vulnerabilities or privacy issues.
  • Install VPN on your router. As International VPN day (August 19) is approaching, it is important to highlight its part in protecting our homes’ security. VPNs can help prevent man-in-the-middle attacks by encrypting your traffic, covering many of the issues with poor encryption on IoT devices.

You will find more information on possible vulnerabilities and the ways to be protected on NordVPN’s  research page.

Categories: Innovation, News


You Might Also Like
Read Full PostRead - Eye Icon
Ways to Save Legal Expenses Using Outside Counsel
Legal
15/06/2022Ways to Save Legal Expenses Using Outside Counsel

When you have outside counsel it means you are taking services for which you pay only when you use them. When you engage outside counsel, your goal is likely to be how to manage legal expense control. If you have in-house counsel, you will pay whether you use

Read Full PostRead - Eye Icon
Why are Passwords Bad for Business?
News
10/01/2022Why are Passwords Bad for Business?

Would you believe that 87 per cent of internet users have found themselves locked out of an account at some stage? This surprising statistic highlights how passwords are the thorn in the sides of many people online.

Read Full PostRead - Eye Icon
Corporate Responsibility – how can SMEs get involved?
News
14/07/2023Corporate Responsibility – how can SMEs get involved?

Corporate Responsibility – how can SMEs get involved? What is corporate responsibility (CSR)? Corporate responsibility is defined as corporations having a responsibility to the groups and individuals it can affect such as its stakeholders and to society

Read Full PostRead - Eye Icon
Meet Purple Fabric 3.0
Finance
06/08/2025Meet Purple Fabric 3.0

We sat down with Arun Jain, Chairman & Managing Director at Intellect, to discuss how the company’s latest offering, Purple Fabric 3.0, is delivering the widespread rollout of AI across the financial ecosystem.

Read Full PostRead - Eye Icon
The Perfect Storm for Pensioners
Finance
13/08/2015The Perfect Storm for Pensioners

Many retirees, and those on the cusp of retirement, should consider revising their personal financial strategy, warns the chief executive of one of the world’s largest independent financial advisory firms.

Read Full PostRead - Eye Icon
Steps You Can Take to Prevent and Mitigate Cybercrime in Your Company
Innovation
21/10/2022Steps You Can Take to Prevent and Mitigate Cybercrime in Your Company

In 2022, the war on cybercrime is continuing as criminals get savvier and continue to seek new ways to exploit businesses and the public online. Back in 2016, we noted here at Acquisition International that cybercrime was a looming threat. It's therefore no su

Read Full PostRead - Eye Icon
Customers Aren’t Numbers, But They Really Count
M&A
05/08/2020Customers Aren’t Numbers, But They Really Count

When acquisitions go wrong, it’s because of a failure to look after the people involved, and there are none more important than customers, writes Carlene Jackson of Cloud9 Insight.

Read Full PostRead - Eye Icon
Expert Witness
Innovation
06/09/2017Expert Witness

Expert Witness

Read Full PostRead - Eye Icon
OneFunded Review: The Fastest-Growing Prop Firm
Finance
16/02/2026OneFunded Review: The Fastest-Growing Prop Firm

In-depth OneFunded review covering challenge types, account sizes, trading rules, payouts, platforms, and why it’s one of the fastest-growing prop trading firms.



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow