© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - Research Shows Many Users Do Nothing to Protect Their Smart Devices
Posted 4th August 2021

Research Shows Many Users Do Nothing to Protect Their Smart Devices

New research by the leading cybersecurity solution NordVPN shows that users don’t take the security of their IoT devices seriously. Almost 88% of people have some kind of IoT device in their household. However, some of them take very little action against the risks, with almost 1 in 6 taking no measures to protect the devices.

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

Research Shows Many Users Do Nothing to Protect Their Smart Devices

Protect Devices

Almost 88% of people have some kind of IoT device in their household

New research by the leading cybersecurity solution NordVPN shows that users don’t take the security of their IoT devices seriously. Almost 88% of people have some kind of IoT device in their household. However, some of them take very little action against the risks, with almost 1 in 6 taking no measures to protect the devices.

“As the research shows, the more devices people own, the more vulnerable they usually are. Manufacturers surely have to take responsibility for the safety of their products, but users play a big part in their own cybersecurity,” digital privacy expert at NordVPN Daniel Markuson comments.

The survey on IoT devices also showed what cybersecurity habits people in different countries lack, what smart devices they usually purchase, and who, in their opinion, should be responsible for keeping those devices protected.

 

What is the problem with IoT devices?

IoT devices, by their very nature, collect and send information. This might be done securely and for a specific purpose, such as an encrypted message to tell your heating to turn off. But it might also be leaky, either through bad encryption (or none at all) or through giving away extra information. For example, the internet-connected camera on your front door might let you know when a visitor is there, but, if someone else is watching, it could also reveal when the house is empty, or when children are home alone. In 2020, dozens of Amazon Rings were hacked, resulting in a lawsuit against the company.

“IoT device makers are in a rush to sell the gadgets as quickly as possible. This means that they are shipping them out with the minimum features required for them to function, shortening the development process and cutting costs as much as possible. This is great for device makers, but horrible news for consumers. When things are rushed, they leave huge gaps in security,” Daniel Markuson adds.

User behavior is just one extra aspect of a potential security vulnerability in light of all the technical and structural issues. Still, there are often simple steps we can all take to improve the security of the devices and networks in our homes or offices.

 

People actively use IoT devices but don’t protect them enough

Overall, the vast majority of us have some kind of IoT or connected devices in our homes, even if it’s just a router. In fact, only 12.3% of the people surveyed did not have any of the listed devices. The UK saw the most prolific use of IoT devices, with only 5% of people saying they had none of the devices in their homes. But they also took the least action against the risks, with almost 1 in 5 taking no measures to protect them. 

It’s not just people in the UK who need to improve their habits. The US showed similar results, with 17% of people with IoT devices taking no protective measures. People in the Netherlands and Canada had the best devices-to-behaviors ratio, although France scored well mostly by having much fewer devices (only 77%).

 

What can be done to protect the privacy of IoT devices?

41% of users think that manufacturers should be responsible for the safety of the devices they produce, while 56% see it as their own responsibility. The research shows that the main vulnerabilities users are worried about are deprecation (76%), followed closely by privacy issues (75%)  and design problems (particularly encryption) (75%).

 

Daniel Markuson provides some tips for all IoT device owners:

  • Look into the privacy issues associated with the devices you purchase. Review tech sites that dig into privacy and security issues or buy devices certified by organizations like ioXt.
  • Read the privacy policy and other terms and conditions.
  • Create sophisticated passwords. Use a secure password manager, like NordPass, in case you forget passwords easily.
  • Keep devices patched and up to date. Check if your devices update automatically, and, if not, make sure they are running the latest firmware.
  • Turn off features you don’t use. Having unused features running in the background opens up unnecessary vulnerabilities or privacy issues.
  • Install VPN on your router. As International VPN day (August 19) is approaching, it is important to highlight its part in protecting our homes’ security. VPNs can help prevent man-in-the-middle attacks by encrypting your traffic, covering many of the issues with poor encryption on IoT devices.

You will find more information on possible vulnerabilities and the ways to be protected on NordVPN’s  research page.

Categories: Innovation, News


You Might Also Like
Read Full PostRead - Eye Icon
5 Tips To Transport Heavy Equipment Successfully
Strategy
07/02/20235 Tips To Transport Heavy Equipment Successfully

Are you planning on shipping heavy equipment? Have you recently gotten a tender that requires you to move heavy equipment to the project site?

Read Full PostRead - Eye Icon
Bohai Leasing Completes Acquisition of Avolon Holdings, Ltd
Finance
11/01/2016Bohai Leasing Completes Acquisition of Avolon Holdings, Ltd

Bohai Leasing (“Bohai”) announces the completion of its acquisition of Avolon Holdings, the international aircraft leasing company.

Read Full PostRead - Eye Icon
CEO of the Year, Virginia
Leadership
18/03/2016CEO of the Year, Virginia

The CEO of the Year, Virginia title goes to Gene Saunders of Project Lifesaver International.

Read Full PostRead - Eye Icon
Exited Deep Tech Founders Turned Investors Forge VC Powerhouse
M&A
23/05/2024Exited Deep Tech Founders Turned Investors Forge VC Powerhouse

SCVC, an UK early-stage deep tech venture capital firm, has appointed John Williams as its partner – a move that unites two of the country’s most successful deep tech founders for the very first time.

Read Full PostRead - Eye Icon
Winds of Change
Leadership
19/03/2021Winds of Change

Key to a thriving business is the ability of a company to adapt to changing circumstances, but managing this change is never easy. It requires leadership not just to acknowledge the difficulties of upgrading systems, but the value of the people who will run th

Read Full PostRead - Eye Icon
The Hidden Dangers of Blindly Embracing In Your Business
Innovation
27/04/2023The Hidden Dangers of Blindly Embracing In Your Business

It’s no secret that AI is a trending topic hot on many organisations’ agendas and strategies. However, with the release of ChatGPT, and Machine Learning continuously evolving, cybersecurity service providers, ramsac, are advising businesses not to blindly

Read Full PostRead - Eye Icon
Entrepreneurship Strategies for the Risk Averse
News
26/01/2023Entrepreneurship Strategies for the Risk Averse

Given that a reported 9 out of 10 businesses fail, with “no market need,” “ran out of cash” and “got outcompeted” paramount among the reasons why, it begs the question: is there a better, more sure-fire way to realize entrepreneurial success? Does

Read Full PostRead - Eye Icon
The Importance of Branding in Building a Strong Business Identity
News
16/08/2023The Importance of Branding in Building a Strong Business Identity

Every day, we come across a number of new brands, whether online or in the physical realm.  While this vast variety benefits consumers, granting them numerous choices, it presents a challenge for businesses striving to distinguish themselves in the bustling s

Read Full PostRead - Eye Icon
The Best Executive Briefcases for Business Leaders & Dealmakers in 2026
Leadership
20/07/2026The Best Executive Briefcases for Business Leaders & Dealmakers in 2026

At the closing table, small things compound. The suit, the handshake, the pen – and the briefcase set down beside the term sheet. For business leaders and dealmakers, a briefcase is working equipment and a signal of standing at the same time. It has to p



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow