© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - Research Shows Many Users Do Nothing to Protect Their Smart Devices
Posted 4th August 2021

Research Shows Many Users Do Nothing to Protect Their Smart Devices

New research by the leading cybersecurity solution NordVPN shows that users don’t take the security of their IoT devices seriously. Almost 88% of people have some kind of IoT device in their household. However, some of them take very little action against the risks, with almost 1 in 6 taking no measures to protect the devices.

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

Research Shows Many Users Do Nothing to Protect Their Smart Devices

Protect Devices

Almost 88% of people have some kind of IoT device in their household

New research by the leading cybersecurity solution NordVPN shows that users don’t take the security of their IoT devices seriously. Almost 88% of people have some kind of IoT device in their household. However, some of them take very little action against the risks, with almost 1 in 6 taking no measures to protect the devices.

“As the research shows, the more devices people own, the more vulnerable they usually are. Manufacturers surely have to take responsibility for the safety of their products, but users play a big part in their own cybersecurity,” digital privacy expert at NordVPN Daniel Markuson comments.

The survey on IoT devices also showed what cybersecurity habits people in different countries lack, what smart devices they usually purchase, and who, in their opinion, should be responsible for keeping those devices protected.

 

What is the problem with IoT devices?

IoT devices, by their very nature, collect and send information. This might be done securely and for a specific purpose, such as an encrypted message to tell your heating to turn off. But it might also be leaky, either through bad encryption (or none at all) or through giving away extra information. For example, the internet-connected camera on your front door might let you know when a visitor is there, but, if someone else is watching, it could also reveal when the house is empty, or when children are home alone. In 2020, dozens of Amazon Rings were hacked, resulting in a lawsuit against the company.

“IoT device makers are in a rush to sell the gadgets as quickly as possible. This means that they are shipping them out with the minimum features required for them to function, shortening the development process and cutting costs as much as possible. This is great for device makers, but horrible news for consumers. When things are rushed, they leave huge gaps in security,” Daniel Markuson adds.

User behavior is just one extra aspect of a potential security vulnerability in light of all the technical and structural issues. Still, there are often simple steps we can all take to improve the security of the devices and networks in our homes or offices.

 

People actively use IoT devices but don’t protect them enough

Overall, the vast majority of us have some kind of IoT or connected devices in our homes, even if it’s just a router. In fact, only 12.3% of the people surveyed did not have any of the listed devices. The UK saw the most prolific use of IoT devices, with only 5% of people saying they had none of the devices in their homes. But they also took the least action against the risks, with almost 1 in 5 taking no measures to protect them. 

It’s not just people in the UK who need to improve their habits. The US showed similar results, with 17% of people with IoT devices taking no protective measures. People in the Netherlands and Canada had the best devices-to-behaviors ratio, although France scored well mostly by having much fewer devices (only 77%).

 

What can be done to protect the privacy of IoT devices?

41% of users think that manufacturers should be responsible for the safety of the devices they produce, while 56% see it as their own responsibility. The research shows that the main vulnerabilities users are worried about are deprecation (76%), followed closely by privacy issues (75%)  and design problems (particularly encryption) (75%).

 

Daniel Markuson provides some tips for all IoT device owners:

  • Look into the privacy issues associated with the devices you purchase. Review tech sites that dig into privacy and security issues or buy devices certified by organizations like ioXt.
  • Read the privacy policy and other terms and conditions.
  • Create sophisticated passwords. Use a secure password manager, like NordPass, in case you forget passwords easily.
  • Keep devices patched and up to date. Check if your devices update automatically, and, if not, make sure they are running the latest firmware.
  • Turn off features you don’t use. Having unused features running in the background opens up unnecessary vulnerabilities or privacy issues.
  • Install VPN on your router. As International VPN day (August 19) is approaching, it is important to highlight its part in protecting our homes’ security. VPNs can help prevent man-in-the-middle attacks by encrypting your traffic, covering many of the issues with poor encryption on IoT devices.

You will find more information on possible vulnerabilities and the ways to be protected on NordVPN’s  research page.

Categories: Innovation, News


You Might Also Like
Read Full PostRead - Eye Icon
The Key  to Unlocking Success: Post-Merger Integration  – Synergy and Value
Strategy
15/04/2015The Key to Unlocking Success: Post-Merger Integration – Synergy and Value

Bryan Brighton is the Regional Director at Merrill DataSite. Based in their European Headquarters, London, Bryan supports the International growth of the Merrill DataSite business. He spoke to AI about how he delivers success for his company.

Read Full PostRead - Eye Icon
Essential Tips for Affiliate Marketers
News
24/06/2024Essential Tips for Affiliate Marketers

Partnership purpose between site owners and companies providing affiliate marketing services is to increase content views and profits on the Internet. Products are promoted using unique links. As a result, the cooperation turns out to be mutually beneficial. A

Read Full PostRead - Eye Icon
Making the Right Moves: M&A Success through Virtual Data Rooms
News
07/12/2023Making the Right Moves: M&A Success through Virtual Data Rooms

Whenever companies require M&A, they want to organize the process as well as possible. At its core, the M&A process is quite understandable and common in the business world, as it allows combining the capabilities of two companies into one new, more po

Read Full PostRead - Eye Icon
Outstanding Care from Overington
Leadership
25/08/2020Outstanding Care from Overington

As one of the most outstanding and multi-award winning care agencies, Overington Care Ltd. sets a standard in the industry that few could ever hope to match. Supporting individuals to remain independent in their own home, it is no wonder that Overington Care h

Read Full PostRead - Eye Icon
An Inclusive Approach
Legal
08/10/2021An Inclusive Approach

When Perez & Barros Sociedade de Advogados was established in 2018, it was designed to reflect the needs of the day, drawing on modern, customized and ethical legal services. In three years, their efforts have been rewarded with success in 2021’s Global

Read Full PostRead - Eye Icon
Roland Jonkhoff Appointed Managing Director of Desso
Finance
02/04/2015Roland Jonkhoff Appointed Managing Director of Desso

Desso, a leading carpets and sport pitches company (part of Tarkett), today announced the appointment of Roland Jonkhoff (46) as Managing Director of Desso.

Read Full PostRead - Eye Icon
Economic Development Excellence
Finance
08/04/2022Economic Development Excellence

The Coega Development Corporation (CDC) is headquartered in the City of Gqeberha, Nelson Mandela Bay Municipality, South Africa. It is the developer and operator of the Coega Special Economic Zone (SEZ).

Read Full PostRead - Eye Icon
Outgrowing Your Leadership Team? Here’s How to Begin a C-Suite Search in Financial Services
Leadership
12/10/2026Outgrowing Your Leadership Team? Here’s How to Begin a C-Suite Search in Financial Services

Financial services businesses often experience a turning point where expansion and complexity outpace the existing leadership team’s capacity. Recognising this gap early can position an organisation for sustained growth. The organisations that thrive dur

Read Full PostRead - Eye Icon
Sweet Success: Katjes International Acquisition of Piasten
Strategy
19/01/2015Sweet Success: Katjes International Acquisition of Piasten

In September 2014, German confectionary company Katjes International acquired Piasten, the largest German producer of sugar-coated products. Tobias Bachmüller, Managing Shareholder of Katjes International, told us more about Katjes International’s continuin



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow