© Copyright Acquisition International 2026 - All Rights Reserved.

Article Image - Fashion Takeover
Posted 30th July 2015

Fashion Takeover

Reed Smith advises BlueBay and Lloyds on Silverfleet’s acquisition of Masai Clothing.

Mouse Scroll AnimationScroll to keep reading

Let us help promote your business to a wider following.

Fashion Takeover
Image

Reed Smith advises BlueBay and Lloyds on Silverfleet’s acquisition of Masai Clothing.

Global law firm Reed Smith has advised BlueBay Asset Management LLP (BlueBay) and its second direct lending fund on a unitranche facility provided to European private equity firm Silverfleet Capital (Silverfleet) in connection with the acquisition by Silverfleet of Danish womenswear clothing brand Masai Clothing Company ApS (Masai).

Working capital facilities are being provided to Masai by Lloyds Bank plc (Lloyds), which was advised as super senior lender by a separate Reed Smith team.

The acquisition will be Silverfleet’s first investment from its new €850 million fund, Silverfleet Capital II, which closed last month. It is also one of the first investments that BlueBay has made from its second direct lending fund. The transaction is subject to obtaining competition clearances and is anticipated to close shortly.

Masai is headquartered in Copenhagen and wholesales and retails its own-designed clothing in over 25 countries around the world. Its core markets are the Nordic region (where it has 18 retail outlets in Denmark, Sweden and Norway), UK and Germany. In total, Masai clothing can be purchased at 1,340 points of sale as far afield as Australia, USA and Canada.

Ben Davis, Reed Smith leveraged finance partner, commented:

“This is one of the first unitranche financings in Denmark and it shows the continued expansion of the product across Europe and into new geographies. We are delighted to have supported BlueBay and Lloyds on this transaction and to continue to develop our relationships with them. This is the fourth completed transaction where we have supported BlueBay in the past 15 months and the second completed transaction where we have supported the Lloyds acquisition finance team this calendar year.”

Categories: Finance, Leadership, M&A


You Might Also Like
Read Full PostRead - Eye Icon
Business Insurance and the Essential Coverage Types
News
27/10/2021Business Insurance and the Essential Coverage Types

General liability coverage is required for everyone. If you own a small business, it's your livelihood and should be well protected. You must purchase beyond required workers' compensation and general liability to ensure that you are fully protected against al

Read Full PostRead - Eye Icon
Built on Integrity, Innovation, Energy, Value and Trust
Innovation
22/11/2019Built on Integrity, Innovation, Energy, Value and Trust

Optimizt Technologies offers specialist engineering and technology services to a diverse range of businesses globally, including automobile, medical equipment and heavy machinery to name a few.

Read Full PostRead - Eye Icon
Cyber Crime Targeting Law & Education
Innovation
02/10/2019Cyber Crime Targeting Law & Education

Cyber crime is proving to be the biggest threat for the majority of businesses in the modern era, with legal firms proving to be the most at-risk, according to CySure CEO Joe Collinwood. So, how can businesses, legal or not, help ensure their cyber security is

Read Full PostRead - Eye Icon
6 Ways to Reduce Accounting Errors In SMBs
Finance
03/02/20226 Ways to Reduce Accounting Errors In SMBs

For any business in general, accounting is a crucial part of operations. But for small- and medium-size businesses (SMBs) in particular, it’s an aspect that should be handled with utmost care. Given the size of the organization, even the slightest mistake co

Read Full PostRead - Eye Icon
G. Elias & Co, a Pre-eminent Business law Firm
Legal
01/04/2016G. Elias & Co, a Pre-eminent Business law Firm

G. Elias & Co. is a pre-eminent business law firm with a reputation for carrying out critical, innovative and complex work to the highest standards.

Read Full PostRead - Eye Icon
Engineering Leadership Skills in High Demand
Leadership
09/12/2019Engineering Leadership Skills in High Demand

For experienced professionals with an MBA engineering qualification, the career options are endless, so what is it about engineering graduates that makes them stand out from the crowd?

Read Full PostRead - Eye Icon
Successful Consumer Analytics Equals Successful Digital Marketing
News
27/03/2023Successful Consumer Analytics Equals Successful Digital Marketing

It’s an exciting time to be a marketer, but it’s also a challenging time in the industry. Knowing what mediums to focus on and where to spend your marketing budget is no simple task.

Read Full PostRead - Eye Icon
The Benefits of Pushing Branded Content
Finance
27/08/2015The Benefits of Pushing Branded Content

The sudden growth and acceleration of content marketing has enabled small businesses with limited budgets and resources to distinguish themselves in the marketplace by delivering relevant and engaging content to their target audiences.

Read Full PostRead - Eye Icon
Key Legal Considerations When Drafting a Business Contract
Legal
01/05/2024Key Legal Considerations When Drafting a Business Contract

A well-written business contract is like an insurance policy, protecting you and your business in the event of something going wrong, and failing to have a written contract in place can be a costly mistake in the event of a contractual breach or a dispute.



Our Trusted Brands

Acquisition International is a flagship brand of AI Global Media. AI Global Media is a B2B enterprise and are committed to creating engaging content allowing businesses to market their services to a larger global audience. We have a number of unique brands, each of which serves a specific industry or region. Each brand covers the latest news in its sector and publishes a digital magazine and newsletter which is read by a global audience.

Arrow