Influential Businesswoman Awards 2026 | 35 Most Supportive Personal Well-Being Coach 2026 (Europe): Lilia Pertsiya & Holistic Health & Life Strategy Excellence Award 2026 ost people who come to Lilia arrive tired, inflamed, overloaded, and quietly frustrated. They have usually tried to live healthier before and watched it fall apart. In Lilia’s reading, the problem is rarely effort or character — it is the absence of a working system. “Good intentions are not a method,” she says. “A person doesn’t fail because they are weak; they fail because no one ever gave them a structure that survives a real week.” Designing that structure is the centre of her work. That conviction has a clear origin. Before health, Lilia spent more than eighteen years in marketing communications, co-owning and running a holding that grew into eleven businesses and over 500 employees. Building and operating complex systems was simply the job. “I understood business systems long before I understood the body,” she explains. “Then I moved into psychology and health-related work, and the two tracks came together — I knew how systems hold together, and I was learning why people repeat harmful patterns and why so many good health solutions fail in practice.” Out of that combination came a distinct way of working. Lilia does not treat well-being as a list of habits or a single fix. She treats the person as one connected system — body, nervous regulation, metabolism, behaviour, and the shape of daily life — and rebuilds it deliberately. Every programme she designs follows an architecture rather than a mood: a preparation phase, a defined process, a supported exit, and a stage that locks the change in place. Very little is left to willpower alone. This is where her role as a personal well-being coach takes on a precise meaning. She is not there to inspire from a stage and then disappear; she is there to hand each client a working model of their own health and stay alongside them as they learn to run it. The goal, in her words, is to return something specific: “Control — over your body, your energy, and your decisions. Through understanding and data, never through pressure.” Women’s health is discussed far more openly than a decade ago, helped in part by social media. Yet Lilia is candid that a double standard persists for women who want to speak with authority and build companies in this field — expected at once to be warm and approachable, and credible, expert, and ambitious. Her response has been to stop arguing the point and let the work answer for itself: consistent, precise, well prepared. She finds that this carries further than trying to win over every room. Her programmes are built as a single line, each format matched to a different level of readiness and independence. ExtraDetox-Box — a 42day guided programme centred on gut health support and education — is the accessible entry point: a complete, at-home protocol with materials, video guidance, and ongoing support, designed so that a woman with a realistic schedule can actually finish it. There is no shortage of wellness products that are easy to buy and hard to complete; Lilia’s measure of success is the reverse. “Seeing women finish the work, feel better, and regain some control over their bodies — that is the result I value most.” Asked what she is proudest of, Lilia points not to a launch but to durability — a body of work that people genuinely use. Much of that work is translation: taking complex health science and writing, teaching, and explaining it in language ordinary people can act on. Beyond her commercial programmes, she invests heavily in public education around well-being, psychology, habits, and the long, unglamorous process of lasting change. The next stage for her structured programmes is international. Lilia plans to bring ExtraDetox-Box to the United States before expanding further, while continuing to build new products at home in Ukraine. She is also writing again: a year after her first book, a second is underway, extending her systems approach to holistic health and informed by how quickly the field is shifting as AI gives people new tools to learn, reflect, and organise what they know about their own bodies. Her advice to other women building here is consistent with how she works — know your subject deeply, stay close to the real problem, and never imitate someone else’s leadership. Against that backdrop, her commitment is steady rather than loud: to keep refining what she has built, to keep it honest and genuinely usable, and to stay close to the real lives of the women she works with. It is, fittingly, the discipline of a systems builder — the work is never the launch; it is the upkeep. Contact: liya@pertsiya.world- Lilia Pertsiya Company: Pertsiya.World Web Address: https://pertsiya.world Lilia Pertsiya works with women whose health has spent years at the bottom of the list — behind careers, families, and the daily work of keeping everything running. Her answer is not motivation or another set of rules, but architecture: structured, data-led systems that make recovery achievable inside a real schedule. Through ExtraDetox-Box, a 42-day guided programme built around gut health support and education, she puts that approach within reach. We spoke with Lilia about building well-being as a system. M Lilia Pertsiya: A Well-Being Coach Who Builds Systems
RkJQdWJsaXNoZXIy MTUyMDQwMA==