Acquisition International - Business Excellence Awards 2022 35 Feb22460 Most Innovative Entrepreneur (UK): Jasdeep Jandu ounded by Jasdeep Singh Jandu, JSJ Marketing Solutions was established with a fascinating backstory. Jasdeep began his journey in this industry by first quitting his career in the Pharmacy sector, in which he had been studying six years in, and starting an online business. With teachers, friends, family and tutors in disbelief, Jasdeep had faith in himself, and without any business experience at the time or even basic knowledge on IT, he knew he wanted to create a career in creating his own wealth without working for someone else. Despite finding the concepts of computers frustrating, Jasdeep excelled in one thing in particular – his belief that he could be more than working for a company and, therefore, built his own. Once that idea was implanted in his brain, he began to read a book called ‘think and grow richer,’ which he credits to be the turning point in his life – the moment everything ‘clicked’ for him all from the first chapter. While the beginning was initially tricky, Jasdeep didn’t stop pushing himself to exceed – proving those who thought he couldn’t wrong, and within six months, he made $100k in revenue in 2014. Without knowing how to run a business, he successful knew how to be the leader of his own wealth. However, like any success story, there have been some troublesome times, when in 2018, he was hospitalised with gastroenteritis which led to him acquiring pneumonia. “I was in the ICU for four weeks, and I very close to losing my life. Subsequently, I also lost out on a lot of business, so I had to start from scratch,” explains Jasdeep. Jasdeep’s determination, dedication, and perseverance paid off, and he has since been recognised for his efforts as the Most Innovative Entrepreneur in the UK. Discussing the business offerings, Jasdeep says, “The advertising we deliver is primarily in the form of email advertising as the deliverable however, to run these, we have to run our own in-house campaigns, including Google PPC, Microsoft Ads, Native and Display. In addition, because of our speciality and expertise in running paid advertising campaigns & email marketing, we have offered to consult for clients in this area.” Particularly for JSJ, the company has clients who are often business owners who generally require more client acquisition through digital media. Therefore, the business has seen this as the most significant F Recognised as the Most Innovative Entrepreneur in the UK, Jasdeep Singh Jandu is known for his reputable efforts within the industry, pushing through boundaries and exceeding personal and professional expectations. Launched as a digital marketing agency, JSJ Marketing Solutions offers a primary service of online advertising which aids in the process of setting up and running campaigns for customers and business owners alike. change and challenge for the marketplace, as customers need to execute email marketing and deliverability. Jasdeep has taken this matter into his own hands. He has successfully and personally consulted for several businesses to help them with these current industry issues like his company’s reputation. “We serve primarily affiliate marketers and other digital marketers who have products or services they wish to sell online. Our mission is to drive premium quality traffic to their website to provide them with more leads and eventually customers. We differentiate on two main fronts. Firstly, we only provide the very highest quality traffic on the internet. That’s because we run our own in-house campaigns to generate leads, and the way we communicate with the leads is head and shoulders above what anyone else in the industry is doing. Secondly, we pride ourselves on world-class customer service and support. The customer experience is super important to us,” states Jasdeep. However, like many businesses across the nation, there have been significant challenges due to the economy and the rise of Covid-19. Fortunately for JSJ, it is 100% internet-based and has only been affected by common adaptions such as IOS updates, google updates and changes to email deliverability. Jasdeep expands on this, adding, “During Covid-19, I realised that more people were spending a longer amount of time online, so the average watch time of video ads increased. We used this to great effect by launching a YouTube retargeting campaign which drove an influx of new sales. We were also able to engage with our audience on a deeper level using video as we took advantage of the increased watch time.” With over $2.5M grossed in online sales, helping over 5,000 business owners get tangible results in their business field, becoming the world’s leading provider of Solo Ads and a number one selling author in three countries, Jasdeep and JSJ are looking forward to the new and innovative year. For 2022, the company aims to expand into different niches, supplying its online advertising globally. Company: JSJ MARKETING SOLUTIONS LTD Name: Jasdeep Singh Jandu Email: jasdeepsingh178@gmail.com Web Address: https://jaszdeep-soloads.com/blog/
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