M&A Awards 2021

4 Acquisition International - M&A Awards 2021 Nov21640 Best Strategic Marketing Services Agency - South East England John Farrell and Associates, led by the eponymous John Farrell – President and CEO of global firms including Publicis Groupe’s SAMS, DMB&B, and IMP – is a well-respected company aiding in the building, growth, and management of creative businesses. Offering strategic advice, objective counsel, and help with mergers and acquisitions, this business has developed to be one that helps clients find the most profitable positionality possible, allowing for healthy further development and, eventually, a clean and sophisticated market exit. s a company, John Farrell and Associates handles two separate core branches of business in the executive consultancy, marketing, and advertising advice sectors. Serving creative businesses, it acts as a non-executive chairperson to the client in question, offering advice, guidance, and growth strategy tips to companies who are looking to promote their own sustainable and healthy development with a view of reaching a ‘monetizing event’ in the future. Fundamentally, it is the consultancy business securing its clients the position in the market that they need to be able to make it to these milestones. After all, positionality is one of the most pivotal factors in helping a business to carve out a secure place in the corporate ecosystem, as well as what ensures they can reach the target audience that they wish to sell their products or services to. When the time comes for a company to be hosting these monetizing events, be they sales events, trade sales, or private equity events, John Farrell and Associates makes itself the corporate partner helping them position and promote these events to secure the most desirable outcomes possible in line with the client’s mission and goals. It will also help with the execution of these events, focusing on the efficacy of the sales in particular. Crucially, John Farrell and Associates works almost entirely in advertising, media, marketing services, and the technologically advancing developments within each of these fields, normally in service of mid-sized businesses looking to embark on their 18-24 month journey to exit. A In this way, it can ensure that its clients can leave the market in the best position possible. Furthermore, thanks to its years of experience – with the eponymous John Farrell himself boasting over 25 years of leading some of the world’s most famous marketing services and agency brands – this company is one that can truly say it has grown almost entirely due to word-of-mouth reviews and personal recommendations. This is a testament both to the power of marketing and to the influence of the buzz that good marketing can bring, especially in a world as connected as the international corporate ecosystem; companies and their professional leaders talk to each other, and this talk quickly finds its way across the network, allowing a naturalistic growth for the company being talked about. It wishes to thank each and every client who has contributed to it being able to prosper in this manner. John Farrell also attributes the success of his company, and the continued notoriety he himself enjoys, to the unique perspective he brings to the table at every turn. Essentially, thanks to having spent years at the top of the industry, he has gained a comprehensive, truly second-to-none level of knowledge regarding how marketing, advertising, and positionality has changed over time. His work has been specifically developed so that his clients can benefit from this awareness. After all, in such a rapidly changing and dynamic world – one still grappling with the impacts of the pandemic on messaging and marketing – keeping abreast of the updates and developments has become a more important facet of the business than ever before. Thus, it is invaluable to have someone on your side who has already ridden several waves of considerable change in the past. Indeed, John Farrell is that professional, and clients can begin to benefit from his unique perspective and dedicated base of knowledge right from the first interaction and all the way through their business’s journey. With a tremendously huge network of contacts and professional relationships that it has built up over the years, John Farrell and Associates as a company makes itself a linchpin of modern, creative, effective marketing and outreach, able to help companies further define and execute a growth agenda in new and unexpected ways.

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