AI Issue 8 2017

124 Acquisition International - 2017 Excellence Awards MARI IANIQ is a high-end brand of furniture, lighting and accessories providing bespoke pieces and solutions for luxury interiors. The firm also offers entire interior design projects from brief to keys. We spoke to Mari Janiq – the companies Founder and Creative Director - to discuss the brand’s recent success and what makes it so attractive to clients. MARI IANIQ’s collections comprise highly covetable and exceptionally elegant pieces of furniture, inspired by elements of Haute Couture and collectable jewellery, which are the must have design trophies for those who pride themselves on their taste for superior, collectable furniture. Each piece adorns its space like a jewel in its own right. The firm’s unique products suit a certain style, and as such MARI IANIQ values the custom of those clients who are discerning enough to understand and enjoy design at its very best. Mari outlines the overall mission of the firm as well as listing how her and her team plan to reach this mission and achieve their goals. “Our mission is to create unique and highly individualized bespoke products and spaces for our special clients. As we aim for perfection so all of our products are handmade. However, for example, some of our details are produced using most advanced machines and technologies. We also use most advanced design programs. So, we actually mix tradition with innovation all the time.” Company: MARI IANIQ Ltd. Contact: Mari Paulina C. Janiq Email: mjc@mariianiq.com Phone: 07951 228666 Web: www.mariianiq.com Best for Jewelled Furniture Design London 2017 GE170045 When discussing how MARI IANIQ differentiates itself from its competitors, Mari is quick to point out that the company’s creations and products are unique from both – the design and the quality point of view. As all MARI IANIQ creations are inspired by Haute Couture and collectable jewellery the products are not easy to manufacture. A great amount of detail and attention is paid to each creation. The products are designed to produce a wow factor for clients, making sure each time that it is special to the customer – made entirely to clients brief in desired materials, which is something not necessarily seen in other firms. “Standing out from the crowd is important for the brand” she says that is why we make enormous efforts on every step of the process to produce real jewels for interiors. Thanks to this unique approach, our clients receive highly customized, unique pieces that very much show their individual tastes.” Regarding the internal culture in the firm, Mari makes sure that all staff are well equipped to provide clients with the best possible service. She selects her co-workers very carefully and notes that most of them possess a wealth of experience, which can only be of benefit to the company and its clients. Mari and her team prefer to focus on quality than on quantity. “Fundamentally, I select co-workers very carefully – our design team consists of quite young but extremely talented and highly skilled people. Most of them have wide international experience. Nevertheless, we all, including myself, learn a lot from our craftsmen and manufacturers. We work with the best of the best and use their knowledge and experience every single day. We will be rather focusing on the development of our best products rather than coming up with new designs quickly. MARI IANIQ is supposed to be a boutique brand and will remain as such.” Looking forward, Mari is clearly excited about being involved in several new brand launches, as she outlines below. Following on from this, Mari then describes what developments she foresees with regard to the global corporate landscape and how MARI IANIQ will adapt to these advances.