Acquisition International - Issue 1 2022 49 Innovative, Practical, Cost-Effective Forklifts without the need to enquire. This is a very different model to many of its competitors in Australia, which TASK believes gives them a competitive advantage in a saturated market. As a result of the pandemic, logistics and freight remain a significant challenge in all industries. TASK Forklifts’ sales and manufacturing forecasts, experience in customer service, and customer market research allowed it to overcome many of the issues faced with logistics and stock availability. The company is now in a position where it is ahead of the logistical curve and holds impressive levels of stock of its core range, allowing TASK Forklifts to dispatch many of these models within five working days. Its main factory in Adelaide, South Australia also allows TASK to refabricate and provide custom build solutions to these products, further reducing delivery times. TASK Forklifts has always consistently ensured that its core range utilises its unique modular design, the outcome resulting in huge reductions in lead times for customers and dealers. Meanwhile, the environmental impact of the business is essential to the company’s corporate responsibility. TASK Forklifts has implemented an action plan focused on the reduction of the carbon footprint generated by the different actions and operations of the business. It has already invested in the use of clean, renewable, and sustainable solar energy to assemble and manufacture forklifts – This is a substantial step in reducing its carbon footprint. A unique point of difference in TASK Forklifts’ models compared to its competitors is the use of a modular steel body – All of these components provide a rugged, strong frame and are all 100% recyclable. It is also utilising a unique thin plate pure lead acid battery (TPPL) for its new range of BOA® Legless Stackers®. These TPPL batteries are easily and almost completely recyclable. This allows the company to boast an impressive 90% recyclability for its new BOA® Legless Stacker®. Having now entered its 41st year of offering quality, reliable material handling equipment, TASK Forklifts is looking forward to what it has in store for its operations both in Australia and in the USA. The pedestrian operated market is the only segment of the forklift industry which has continued to grow in the last five years. The company expects this segment will represent more than 37% of the total market some time this year, and it is forecasting an exciting growth pattern, particularly in the US market. As businesses across the world reopen and go back to full productivity, there will be a focus on efficiency, simplicity, and automation to drive down costs and increase profits. In the US, TASK Forklifts is represented through more than 140 dealer sites, and it plans on increasing this number to 200 by the end of the year. In Australia, its focus will continue to be its protection of its global supply chain, and ensuring that a range of locally sourced, manufactured parts and quality, globally recognised components are readily available. TASK Forklifts is also investing in researching and developing its flagship BOA® Legless Stacker®. Its goal is to update, enhance and produce quality, reliable and affordable products for its customers. Further to this, it will be working with accredited third parties to offer options of complete automation for the ever-changing warehouse and distribution centre configurations. Company: TASK Forklifts Contact: Ollie Taylor Email: otaylor@taskaustralia.com.au Website: www.taskforklifts.com.au
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